Handicapping cloud computing: The big picture | Business Tech - CNET News

Handicapping cloud computing: The big picture | Business Tech - CNET News: "In summary, we think Amazon's Web Services are not a major growth or revenue generator for the company. Instead, they provide benefits such as PR positioning of Amazon as a 'technology' company rather than simply (as) an online retailer. They also provide interesting projects for Amazon's developers, who otherwise would be primarily confined to developing the shopping platform. This, we think, enables Amazon to attract a higher caliber of engineers and developers than (can) its competitors, such as eBay."